| Though the social media site Rumble avows to be nonpartisan, it convenes “conspiracy-minded influencers, Christian nationalists, anti-vax activists, and fervent Trump apologists under the pretext of defying political correctness and ‘cancel culture,’” Jacob Silverman explains. On Rumble, “the personal and the political weave in and out of focus in an orgy of branding for tinnitus relief, Fortnite, and deals on gold.”
In our latest issue, Silverman argues that while other platforms like Truth Social have garnered MAGA brains, “with an audience of 48 million monthly users and several hundred million dollars of cash, Rumble has the potential to be both an instrument and a shaper of conservative politics.” |
